Company Values Alignment Survey

Company Values Alignment Survey

Company Values Alignment Survey

1. I can clearly articulate the organization's core values from memory.
2. I understand what each of the organization's values means in practice for my role.
3. The organization explains clearly how its values should influence employee decisions and behaviors.
4. The organization's values align with my own personal values.
5. I feel the organization's values are meaningful and not just slogans.
6. I regularly see the organization's values demonstrated in my team's everyday work.
7. I use the organization's values to guide my own decisions and interactions at work.
8. When difficult decisions are made, the organization's values visibly influence the outcome.
9. How frequently do values-related topics come up in team conversations or manager feedback?
10. Senior leadership consistently models the organization's values in their behavior.
11. My direct manager consistently demonstrates the organization's values in their leadership style.
12. I have seen leadership take action when employees act in ways that contradict our values.
13. Leaders reference and celebrate specific examples of values-aligned behavior from employees.
14. I trust that leadership is genuinely committed to the organization's values, not just in words.
15. The organization hires people who demonstrate alignment with its values, not just technical skills.
16. New employees receive thorough and engaging cultural onboarding that communicates our values.
17. Employees who exemplify the organization's values are recognised and celebrated.
18. What changes would help the organization better live its stated values in practice?
19. I feel that the organization consistently walks the talk on its stated values.
20. Compared to when I joined, I feel the organization's values are more embedded in how we work.
21. The organization's values give me a strong sense of pride and purpose in my work.
22. Is there any specific value you feel the organization does not currently uphold well, and why?
Questions22
Time to answer~6 min
Suggested scale1 to 5
Best runAnonymously
The complete guide

Everything you need to know

01What is the Company Values Alignment Survey?

The Company Values Alignment Survey is a ready-to-launch set of 22 questions that measures how well employees know, believe in, and act on your organization's values. It tests whether people can clearly articulate the core values from memory, understand what each value means in practice for their role, and see those values reflected in everyday work. It also checks personal alignment, asking whether the organization's values match employees' own and whether they feel meaningful rather than just slogans. Run it when you want to know whether your values are guiding real behavior and decisions, or whether they live only on a wall or website.

02Why run a Company Values Alignment Survey

Stated values only create value when people know them and use them. This survey gives you evidence on both. Responses reveal whether employees can articulate the values, understand how they apply to their role, and actually use them to guide decisions and interactions. They also show whether values feel authentic or hollow, and whether difficult decisions visibly reflect them. Those signals inform how you communicate values, onboard new hires, and reinforce the behaviors you want. Strong alignment supports consistent decision-making and culture, so spotting weak spots early helps you close the gap between words and action.

03What this Company Values Alignment Survey covers

The roughly 22 questions move from awareness to action. Awareness and understanding asks whether employees can articulate the core values from memory and understand what each value means in practice for their role, and whether the organization explains how values should influence decisions and behaviors. Personal alignment covers whether the values match employees' own and whether they feel meaningful rather than slogans. Values in action looks at whether people regularly see the values demonstrated in their team's everyday work, whether they use the values to guide their own decisions and interactions, and whether difficult decisions visibly reflect the values. Together they show how deeply values are embedded.

04How to use this free template

Copy or download the full set of 22 questions and load them into a survey tool you already use, such as Google Forms, Typeform, or an internal HR platform. No signup is required. Keep responses anonymous so people answer honestly about whether values feel real or hollow. Set a clear closing date and explain how the findings will shape communication or onboarding. When results come in, compare awareness scores against values-in-action scores, since a gap between the two points to where reinforcement is most needed.

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